Logo Mania 2017

By Steve Samek

The chase for supremacy once again hits minor league baseball. This time in the form of Logomania 2017. A contest of 36 teams and four rounds naming one champ the best logo in minor league baseball. Here is how I voted in the first round of the contest and my thoughts on the included teams.
Pool A
Biloxi
Montgomery
Carolina
Beloit
Buffalo
Charleston
This pool features three good logos fighting for two spots in the next round. The Carolina Mudcats is a classic goofy logo that is much loved. The Biloxi Shuckers have made some waves sense rebranding from the Huntsville Stars. Either of these fine aquatic themes offering should end up advancing to the second round as pool A’s runner up. Beloit has a slightly better than average logo, but it’s in a strong pool and should not advance. So many negative points to whoever though to include the likes of the Charleston River dogs and Buffalo Bison in this tournament. They are so boring and uncreative that they don’t deserve a shot at the best logo title. The easy winner here is Montgomery. The Biscuits are the original food themed logo. Take that Lehigh Valley and Fresno. http://bit.ly/2njLZ0M. They will make you laugh and take the title belt with it. Vote Montgomery.

Pool B
Clearwater
Corpus Christi
El Paso
Eugene
Hillsboro
Las Vegas
This is the strong, but not strong enough bracket. With the likes of Threshers, Hooks, Chihuahua’s, Hops, Emeralds and 51’s in the house. Each with great local flare, but not really well known nationally. Except maybe the infamous little doggies. https://hammerdownsportsblog.wordpress.com/2016/09/26/el-paso-embraces-the-chihuahuas/ I vote for the aliens to back up the pups in this one. Vote El Paso
Pool C
Ashville
Binghamton
Chattanooga
Durham
Frisco
Jacksonville
Quirky meets classic in this bracket. Mr. Moon of Ashville graces a glow in the dark cap that does look really cool. A horse meets Rocky in another option. Famous Bulls put the classic in this grouping. Combined with a new rebrand effort, a weird look and a United States President and you have a pool C where anything can happen. Two of these names I talked about here and I agree with my thoughts today as I did before. http://bit.ly/2mBxu8e. Frisco owns the president on the cap and Teddy Roosevelt does hit hard in this competition. My vote goes to the RoughRiders over the most likely picked Jumbo Shrimp. Vote Frisco
Pool D
Stockton
Tennessee
Albuquerque
Salt Lake
Tacoma
Akron
A very underwhelming selection of teams. A standard script R logo yawn. A bee, a bear, an anchor, try no. An Isotope and the RubberDucks should be the picks to move on. I vote for the one mentioned on a long running cartoon. Vote Albuquerque.
Pool E
Rochester
Syracuse
Vermont
Modesto
Ogden
Richmond
A bracket that looks underwhelming at first. The Red Wings and Chiefs are a weak start to this bracket. The next four redeem this bracket. Nuts, Raptors, Lake Monsters and Flying Squirrels make this a tough pick. Lake Monsters advance as does Richmond. My vote goes to the super hero Squirrel. Vote Richmond
Pool F
Harford
Norfolk
Reno
Lansing
New Orleans
Portland.
Save the best for last as the saying goes. This bracket will see two strong players come out of it. Lansing, Portland and Reno could be sleeper picks to advance and surprise people. Hartford and Norfolk also look impressive, yet retain a certain comedy to them. As for New Orleans please do yourself a favor and not rebrand to something stupid. http://bit.ly/2mBxu8e. Read more there. Voting here for a tasteful rebrand. Vote Norfolk.
You can vote in the contest to crown a champion here. http://www.baseballamerica.com/2017-logomania/

 

Shocking Rebrands Part Two

In this post https://hammerdownsportsblog.wordpress.com/2016/11/15/three-minor-league-teams-rebranded-and-the-new-names-will-shock-you/

I took a look at some of the new names chosen by minor league baseball teams during the off-season. These teams were just the start. This post examines the rebrands missed in part one.

One of the teams covered earlier was the New Orleans Zephyrs change to the Baby Cakes. I was less than thrilled about this calling it a pet name, not a team name. Then while searching the internet I found something that reminded me of the direction New Orleans was going for. This came in the form of the fictional Buerbonville Krew of the Holiday League.

http://holidayleague.com/bourbonville-krewe/ As shown here the Krew have a similar logo to the Baby Cakes. Both are equally silly, but for a fictional team it works, real life not so much.

Another team that failed to impress me with the change in moniker is the Buies Creek Astros. The new team moved from the California League to the Carolina League. The Astros picked up this new team. They went with a boring same as parent name and color scheme. Very adamant that any team above short season rookie ball doesn’t do this. It’s boring and it doesn’t do well for merchandise sales. This was after having a pretty cool affiliate name in the Lancaster Jet Hawks this season. http://www.milb.com/news/article.jsp?ymd=20161118&content_id=209084304&fext=.jsp&vkey=news_milb

The second team that moved from the California league to Carolina is the Down East Wood Ducks. They became the new High-A team for the Texas Rangers. This is a good name. Wood Ducks is a nice variation on the Ducks name. It also as a very crisp and appealing logo with a duck and a stick bat. It’s a little goofy, but not over the top. I would just be worried it is related to the popularity of the Duck Dynasty TV show that is now in its last season. It’s a good name, but will it last long after the Tv show is off-air. http://www.milb.com/news/article.jsp?ymd=20170111&content_id=213233290&fext=.jsp&vkey=news_milb&sid=milb

The final logo comes to us from the Lynchburg Hillcats. The name stays the same while the color scheme changes. While I don’t think, the old logo was something super, the improvements aren’t great. The color scheme is dark blue and teal. It looks like really bad neon. It also reminds me of trying to copy the Seattle Seahawks with the colors. This isn’t a switch I’m a big fan off either. http://www.milb.com/news/article.jsp?ymd=20161027&content_id=207326010&fext=.jsp&vkey=news_milb&sid=milb

Yep change isn’t always for the better and some of these names prove.

By Steve Samek

Four Minor League Teams Rebranded, and the New Names Will Shock You

By Steve Samek

Big news from the minor-league baseball world comes off the field in the offseason. Teams change affiliations when player development contracts come up for renewal.

Often times with the switches come relocations and name changes. So far this offseason, three squads have rebranded with very results. I’ll take a look at which one’s work and which don’t.

new-orleans-baby-cakes-team-name-announced.jpg
Photo credit: Sports Illustrated

The New Orleans Zephyrs also rebranded, announcing it Tuesday night. They have adopted the moniker, the Baby Cakes.

No, that is not a typo. Their name is actually the Baby Cakes.

This name is after the New Orleans dish the king cake. Inside each cake is a plastic baby that grants a prize to the finder of it. Continue reading “Four Minor League Teams Rebranded, and the New Names Will Shock You”